Huuray and Reward the World™ Partnership



London, 24th June, 2022 – Reward the World™  – a world leading digital entertainment rewards provider and Huuray, a global gift card provider, have partnered to help further Huuray’s mission to make digital gifting quick, easy and accessible.

Recent US research from Incisiv reported that the eGift Cards segment is the fastest growing of the $160B Gift Card Market and is forecast to grow by 23% by 2025. However, it also identified that the industry needed to reduce friction by allowing faster, seamless purchase and redemption of eGift cards as according to Incisiv, 60% of restaurant and 24% of retail digital gift cards evaluated take more than 24 hours to deliver.

Huuray’s Director of Global Partnerships, Mike Hennig commented, “Our customers are looking for instant digital rewards that are easy to distribute across multiple countries, languages, and currencies. We see that by working with Reward the World, we can significantly improve the entire consumer purchasing cycle of eGift Cards while providing an unprecedented choice of digital rewards globally. Which”, he added, “totally supports our mission to make digital gifting quick, easy, and accessible”.

In the coming months Huuray hope to extend their offer outside of Europe and integrate more of the newer, innovative reward categories that Reward the World™ are introducing.

Commenting on today’s announcement, Denis Hure, CEO Reward the World™ said, “The Reward the World platform offers millions of instant digital rewards, available 24/7 at the click of a button including movies, music, eMagazines, eBooks, games, software, and audio books, all of which will now be instantly available to any Huuray gift card holder in Europe”. 

About Huuray

Huuray is an innovative global gift card provider with an extensive gift catalogue of over 4.500+ brands in over 90 countries. Offering private and public customers a unique SaaS solution – with on-demand ordering and instant issuing of gift cards through a unique tech platform, incl. mass send-outs – whether it’s digital or physical gift cards across the world.


About Reward the World™

Is a world-leading, digital rewards solutions provider with a highly versatile rewards platform offering millions of digital entertainment choices available instantly, 24/7 at the click of a button. Helping brands, businesses & institutions everywhere to increase sales or purely reward customer, partner, member, donor & employee behaviour.   

The highly cost-effective digital rewards platform, readily integrates with clients’ sales and marketing systems to deliver instant rewards on a local or global basis, providing true insights while rewarding behaviour. 


Tani Theron
RTW Digital Ltd